Friday, July 24, 2015

Jet.com Launches to Public Reinventing E-Commerce

Summary:
The press release announces the launch of a members only shopping club called Jet.com. Jet differentiates itself on it’s business model, where customers pay $49.99 a year and get a shopping experience built for saving money- with Jet’s algorithms giving customer’s recommendations on how to do so. Whereas traditional ecommerce sites bake revenue into the price of products, Jet.com obtains all their revenues from membership fees. Jet touts their core values: trust, transparency, and fairness, which they state drive their business model and culture. 

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